Packaging

When designing the Profumo air freshener boxes and press ready documents, I took into consideration that the design will belong to a family of three variations of the scents. In doing so I used my first design displayed on the left to create the water wave which was then used as a guide line for my other designs which included the grape vine and tree branch to make all the packages look like they belonged together when sitting on a shop shelf. To make all three packages to stand out I also used the same design techniques for each package such as the overlapping opacity features.